DON’T JUST MARKET TO PEOPLE, MARKET TO PLACES

Struggling with These Common Marketing and Sales Challenges?

  • Reaching the right target audience: Who are your ideal customers, and where are they located?
  • Maximizing marketing ROI: Are you getting the most out of your marketing budget?
  • Optimizing sales territories: How can you ensure your sales team is focusing on the most profitable areas?
  • Data-driven decision making: Are you making strategic choices based on concrete evidence?

If you answered yes to any of these questions, then you need GeoBiz Academy.

We understand your challenges. In today’s competitive landscape, businesses need to leverage every advantage possible. Traditional marketing and sales strategies often lack the spatial dimension, leaving untapped potential on the table.

ABOUT US

GeoBiz Academy is a geobusiness training and coaching company that offers various services to help businesses of all sizes in Malaysia to start, grow and sustain with geography. We are founded by Dr. Ruslan Rainis, who is a former Professor of Geographic Information Science at Universiti Sains Malaysia and has over 30 years of experience in teaching various courses, research & consultancy including Geomarketing, Geospatial Marketing, Business Geographics, Geodemography, Spatial Demographics, Geography of Businesses & Services, Economic Geography and Spatial Modelling.

We believe that geography is not just a subject, but a powerful tool that can help you understand your customers, competitors, markets, and environment better. Geography can help you to:
  • Identify and target your ideal customers based on their location, demographics, preferences, and behavior
  • Analyze and visualize your market potential, demand, and supply using maps, charts, and graphs
  • Plan and execute your marketing and sales strategies based on geographic factors such as distance, accessibility, and proximity
  • Optimize your distribution and delivery network based on cost, time, and efficiency
  • Monitor and evaluate your business performance and outcomes using spatial statistics and indicators
  • Adapt and innovate your products and services based on changing customer needs and market trends
  • Enhance your decision making and problem solving skills using geographic information technologies (GIT) and spatial analysis techniques

OUR VISION

To be the leading provider of geobusiness training and coaching in Malaysia, empowering businesses to achieve sustainable growth through the strategic use of geographic data and insights.

OUR MISSION - Empowering Businesses with Geospatial Insights

To empower businesses in Malaysia with the strategic advantage of geospatial insights. We understand that in today’s dynamic marketplace, location is not just a point on a map; it’s a source of competitive differentiation. We are on a relentless pursuit to democratize geospatial knowledge. Through cutting-edge training and personalized coaching, we equip businesses with the tools to harness the power of location intelligence. We believe that every decision, every strategy, and every expansion plan should be rooted in the understanding of where and why.

OUR SERVICES

We offer various service packages based on the G.E.O.G.R.A.P.H.Y. formula, depending on your business stage and needs. Here are some examples of our service packages:

Genesis Package:

This package is for businesses that are just starting out or have a new idea. We will help you to define your geobusiness concept, identify your target market, conduct a geographic feasibility study, and develop a geobusiness plan.

Expansion Package:

This package is for businesses that are ready to expand their market reach and customer base. We will help you to conduct a geographic market analysis, segment and target your customers, design and implement your geobusiness strategy, and measure and monitor your geobusiness results.

Optimization Package:

 This package is for businesses that want to optimize their resources and operations. We will help you to analyze and improve your geobusiness processes, optimize your geobusiness network, reduce your geobusiness costs, and increase your geobusiness efficiency and effectiveness.

Growth Package:

This package is for businesses that want to grow their revenue and profit. We will help you to identify and explore new business opportunities, create and innovate new business products and services, diversify and differentiate your business offerings, and enhance your business value and quality.

Repositioning Package:

This package is for businesses that want to reposition their brand and image. We will help you to assess and update your business positioning, communicate and promote your business value proposition, build and maintain your business reputation and trust, and strengthen your business relationships and loyalty.

Adaptation Package:

 This package is for businesses that want to adapt to changing customer needs and market trends. We will help you to monitor and anticipate geo-based business changes, respond and adjust your geobusiness actions, learn and improve your geobusiness skills and knowledge, and innovate and transform your geo-based business model and culture.

Profitability Package:

This package is for businesses that want to maximize their profitability and sustainability. We will help you to evaluate and optimize your geo-based business performance and outcomes, identify and mitigate your geo-based business risks and challenges, leverage and capitalize on your geo-based business strengths and opportunities, and plan and execute your geo-based business exit and succession strategy.

Harvesting Package:

This package is for businesses that want to harvest the fruits of their geo-based business success. We will help you to celebrate and reward your geo-based business achievements, share and disseminate your geo-based business best practices and lessons learned, contribute and give back to your geo-based business community and society, and inspire and mentor your geo-based business successors and followers.

Yield Management Package:

 This package is for businesses that want to manage their geo-based business yield and returns. We will help you to analyze and forecast your geo-based business demand and supply, balance and optimize your geo-based business pricing and inventory, control and allocate your geo-based business resources and capacity, and enhance and maintain your geo-based business quality and satisfaction.

In addition to the above, we offer:

  • Customized Training Programs: Tailored workshops and seminars to address your specific business challenges.
  • Ongoing Coaching and Support: Dedicated guidance to ensure you successfully implement geospatial strategies.
  • Real-world Case Studies: Learn from successful businesses that have leveraged geospatial data for growth.

Invest in Your Business Growth with GeoBiz Academy

Contact us today for a free consultation and unlock the power of location intelligence to achieve sustainable business success.

Let GeoBiz Academy be your guide to navigating the ever-evolving business landscape with confidence.

 

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WHAT MAKES US SPECIAL

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