OUR STORY

Welcome to GeoBiz Academy, your one-stop agency for geobusiness training and coaching designed to unlock the hidden potential of location data in driving your business success. We are founded by Dr. Ruslan Rainis, a renowned geospatial expert,  who is a former Professor of Geographic Information Science at Universiti Sains Malaysia and has over 30 years of experience in teaching various courses, research & consultancy including Geomarketing, Geospatial Marketing, Business Geographics, Geodemography, Spatial Demographics, Geography of Businesses & Services, Economic Geography and Spatial Modelling.

We believe that geography is not just a subject, but a powerful tool that can help you understand your customers, competitors, markets, and environment better. Geography can help you to:

• Identify and target your ideal customers based on their location, demographics, preferences, and behavior
• Analyze and visualize your market potential, demand, and supply using maps, charts, and graphs
• Plan and execute your marketing and sales strategies based on geographic factors such as distance, accessibility, and proximity
• Optimize your distribution and delivery network based on cost, time, and efficiency
• Monitor and evaluate your business performance and outcomes using spatial statistics and indicators
• Adapt and innovate your products and services based on changing customer needs and market trends
• Enhance your decision making and problem solving skills using geographic information technologies (GIT) and spatial analysis techniques